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C&W Business announces new partnership in Caribbean, Latin America

John Maduri, President of C&W Business.

John Maduri, President of C&W Business.

PRESS RELEASE –  C&W Business, part of C&W Communications (CWC), today announces a partnership with U.S. based Scala, Inc., the leading provider of end-to-end software solutions for digital signage, visual communications and advertising management, to expand their portfolio of services and offer full-service digital signage networks throughout the Caribbean and Latin American markets.

With more than 150,000 customers in 26 countries, C&W Business is one of the largest information and communications technology providers in the Caribbean and Latin American region.

Scala has more than 25 years of expertise creating digital solutions and is used on 500,000 screens worldwide.

The partnership will help C&W Business grow into new markets and regions and will also allow C&W Business customers to better target and engage audiences, optimize messaging and even analyze results to enhance their businesses.

The company’s expected roll-out across the region will begin immediately.

“The adoption of digital signage is showing a dramatic upward trend toward technology in the Caribbean and Latin American region. We are excited to be partnering with Scala, a company known worldwide for its reliability, innovation and its handling of the most complex project requirements. We feel this will be areal game-changer for our customers by creating more intimate and interactive user experiences,” said John Maduri, President of C&W Business.

Scala’s digital signage solutions connect networks of digital signs, kiosks, mobile devices, websites and Internet-connected devices to deliver personalized and interactive audience experiences. C&W Business will draw from the full Scala digital signage platform, which includes content design, management, distribution and playback.

C&W Business will deliver a variety of digital experiences to enterprises in a wide range of industries such as retail, hospitality and finance –while also enhancing one-to-one engagements in facilities such as law and medical offices.

“We are thrilled to be partnering with C&W Business in the Caribbean and Latin America and bringing a true end-to-end digital customer experience offering to an already robust portfolio of services and solutions. Clients across these regions have been in need of a reliable and scalable technical platform, with the ability to provide boundless and feature rich digitally managed solutions,” said Dan McAllister, General Manager and Vice President Americas of Scala, Inc.

This article was posted in its entirety as received by bvinews.com. This media house does not correct any spelling or grammatical error within press releases and commentaries. The views expressed therein are not necessarily those of bvinews.com, its sponsors or advertisers.

2 Comments

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  1. Tis Truth! says:

    Like or Dislike: Thumb up 1 Thumb down 0

    Have never had much admiration for C&W as it is believed that it has benefitted tremendously from its business pursuits in this territory, with gross profits in the billions if not higher.

    Yet sadly, no knowledge is known, and no visible contributions are seen relative to the advancement of the territory.

    However, it is hoped that with the announcement of the collaberation with scala Inc.that perhaps the establishment of viable cable system would be forth coming.

    One that provides a well balanced product and good affordability. One that honors its customers with respect and a credit, if nothing else, when service is interrupted.

  2. Beatris says:

    Like or Dislike: Thumb up 0 Thumb down 0

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