Egg prices slashed as RiteWay unveils ‘Oh so Good’ eggs
Egg prices in the BVI have been cut in half following the launch of the new ‘Oh So Good’ brand of cage-free eggs at RiteWay supermarkets.
The announcement came during a press conference this week, attended by Premier Dr Natalio Wheatley, RiteWay General Manager Neil Hayes, and Supply Manager Neil Thomas.
“We’re celebrating the fact that we’ve halved the price of eggs through some great supply work, finding some eggs from a new egg supplier in the Dominican Republic,” Hayes explained.
He added, “I’m very excited that we’re lowering the price of eggs for the consumers after what has been a very difficult 18 months with egg pricing being so high.”
The new pricing offers a dozen eggs for $5 and a 30-pack for $11.99. The supply deal with producers in the Dominican Republic is part of RiteWay’s move toward private-label products under the ‘Oh So Good’ brand, which the company said allows it to offer better value to consumers.
Premier Wheatley welcomed the development, noting that eggs had become unaffordable for many households.
“Eggs are so symbolic of what’s happening because the price of eggs became unaffordable for the average resident. There was an outcry,” the Premier stated. He said the move was “a win-win,” highlighting that the eggs are “fresher, hormone-free, and of course, it increases intra-Caribbean trade, which is great for the BVI, it’s great for the Dominican Republic.”
According to Hayes, customers have already responded positively.
“The initial feedback from customers has been amazing. I saw people stopping in the aisle and saying, oh, I can buy eggs again, because the price has literally been halved,” he explained.
He also stressed that the eggs meet international standards.
“We did a full audit on their facilities and checked their accreditations. These are not Mickey Mouse suppliers in the Dominican Republic. They’re very credible, they’ve got very high standards,” he said while adding that they also sell products to the US and Europe.
The cut in egg prices follows a government-led trade mission to the Dominican Republic earlier this year, which aimed to find ways to lower the cost of food imports. For months, residents had expressed frustration over soaring egg prices, which reached record highs due to supply chain pressures and tariffs from the United States.
The introduction of ‘Oh So Good’ eggs is expected to increase consumption again, after many households cut back when prices climbed. RiteWay confirmed it would continue to stock other egg brands, including local and organic options, to give shoppers choices.
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This egg thing is all smoke and mirrors
The whole world knows USA subsidizes their farmers —- it is all about “ profit. Margin”
Priced 1/2 — maybe ; but was the Profit margin affected ??
Savings for some ; but NO LOSES to anyone
What is meant by ‘cage-free eggs’?
It is a marketing trick. The chickens are still very restricted with a lil more spaced or over crowded with many other chickens in ooen open. and they are still not outdoors roaming free at no time.
This is good.
well not gonna lie this better than rite way $1.00 and 50c discounts while them make 700% record breaking profits yearly while as for donations to charity…. so yea
I don’t eat eggs. Never liked eggs with that rank smell.
Can we live only on eggs
Why not supplement the farmers here with the assistance to build their chicken farm
Poor thinking for a leader, that is common sense
What a timg!!
AND LOADED WITH FREE ” GMO” SIDE EFFECTS , AS IF THE CHICKRN WASN’T GOT IN ENOUGH , ( NOW WE (FRIGGED) ■ OH ~ I FORGOT WE OUR KNIGHT IN SHINING ” VINNIE ” TO CAST THOSE ( GMO’S ) OUT OF ALL THE MEATS – BEFORE THEY GET INTO OUR BODIES ( ONE OF THE SIDE EFFECTS IS ” MALE BOOBS ” ( YOU CAN DO DO YOUR OWN RESEARCH .
How are local farmers going to survive? Does the government even care?
Just yesterday I went to purchase eggs. No problem with DR eggs but has anyone else noticed the size of the eggs ? They are very small compared to grade A large eggs.
I don’t see the price cut. I get 18 eggs open range for $7.50
More “imported” food. Yeah this is great news B.V.I. This place embarrassing bwoy.
Good Morning: The consumers should be concerned about the health of the eggs. The yolks look a bit too deep yellow. The marketing slogan can cost you your health. A thorough investigation in must be done by customers. Why in 2025 we are not jumping on board and to promote local eggs.
Food safety is an issue- we ought to grow and raise what we are feeding our families. It was a good idea but we are not killing ourselves with poor supermarket products.
i agree but i also trust the handling and quality of local foods when it comes to delicate things like meat, eggs etc cuz i had one instance of local chicken with worms when i tried soaking in vinegar